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These four hurricanes of 2004, ones that lacerated the Caribbean and the southeast US,
remind me that natural disasters continue to defy rational response. As risk managers we
have over 100 years of records of occurrences of floods, earthquakes, typhoons, cyclones,
hurricanes, tornados, tsunamis and similar “natural” events. Our predictive abilities have
improved dramatically during this century, radically reducing death tolls, at least in the
more economically developed societies, even while the economic damage has skyrocketed.
Why is this? Perversely, many people move to wind and earthquake-prone
regions in the belief that, first, it won’t happen to them, and second, even if it does,
“government” will bail them out with financial awards. The result is that the many
(taxpayers in general and those who contribute to charitable relief organizations), end up
subsidizing continued folly. Yes, many of the more responsible carry insurance, but even
then, other policyholders serve as co-payers of their losses through increased premiums.
Insurance itself covers only a modest portion of total losses. According to Munich
Reinsurance Company, in 2002, the world sustained $55 billion in total damages from
some 500 “natural disasters.” Less than 25%, or $13 billion was insured, leaving the
remainder to be borne by victims and society.
Howard Kunreuther, at the University of Pennsylvania’s Risk Management
& Decision Processes Center, a part of its Wharton School, continues to be a vocal
advocate of a more sensible approach to reducing these disasters’ economic carnage. It
isn’t enough to enact strict land use planning and building codes that apply to both existing
and new structures.He argues that a combination of financial incentives and penalties must
be used to change behaviors. The scattered wreckage of mobile homes in this year’s hurricanes
in the southern US is testimony to the lack of political will to enforce rational
responses. The states, the federal government and the private sector (banks, mortgage companies
and insurance companies alike) are complicit in their unwillingness and inability
to adopt sensible solutions experts have recommended for years. In the latest issue
of the Center’s Risk Management Review (http://opim.wharton.upenn.edu.risk), Professor Kunreuther again argues that enhanced land use and building codes must be enforced
with rigor,supported by financial rewards and penalties. Mortgage sellers must require
that homes and businesses meet state standards before granting loans. Similarly, insurance
companies must refuse to underwrite structures without proper wind reinforcements
or when they are sited in a flood plain, leaving their owners to bear the entire financial
burden of their improvident behavior. And, most importantly, disaster funding from state
and local governments must not be offered to those who failed to meet standards and
who subsequently sustained losses from major events. This last mandate, however,
runs counter to the natural instincts of politicians whose sole purpose is re-election.
In any election year, the public coffers are opened, especially in critical swing
states such as Florida. Professor Kunreuther acknowledges these problems, but he has some
smart suggestions for anticipating the next disaster. Instead of requiring homeowners
and business-owners to ante up the relatively high costs of retrofitting their
buildings with current dollars or short-term borrowing, he proposes that such costs be
folded into existing mortgages, thus spreading them over many more years and reducing
immediate pain. That’s a financial incentive worth considering, something supportable
by other taxpayers. Some tax deductibility for a portion of these expenses is another
option.
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The problem, of course,
is that all this sensible advice requires close coordination among local,
state and federal governments as well as among banks, mortgage companies,
insurers, and reinsurers, something that has not happened yet. It may
be too much to ask, yet I applaud Professor Kunreuther for his ongoing
efforts to change the status quo.
Reducing both death
and economic losses has also been the goal of the United Nations International
Strategy for Disaster Reduction (ISDR) (www.unisdr.org), the successor
to its successful International Decade for Disaster Reduction, carried
out from 1990 through 1999. Its focus is the monumental loss that occurs
annually in the less developed world, where the vulnerability of people
and societies is dramatic. As ISDR reports in its latest publication (Living
with Risk: A Global Review of Disaster Reduction Initiatives, United Nations,
Geneva 2004: (see www.un.org/Pubs/sales.htm), the developing world has
the highest population growth (70 to 80 million per year) coupled with
the “smallest share of resources and the biggest burden of exposure to
disasters.” Its conclusion is “that risk reduction and disaster preparedness
always make better economic sense that reliance on disaster relief.” It
recommends a combination of public debate, education and economic support,
efforts that will have a material effect on the loss of life and property.
It is a monumental tome, some 430 pages in the basic text, plus another
126 in appendices, but it should be invaluable for any organization that
operates extensively in the developing world. Are you now outsourcing
to India? Do you depend on parts or assembly from Southeast Asia, China
and Central America? If so, you should be aware of the effects there of
natural disasters and the means, outlined in this book, for more intelligent
anticipation and response. In particular, the Annexes include a 57 page
directory of international, national, regional and specialized organizations
(with email addresses) involved with disaster reduction and related issue,
invaluable should a risk manager seek assistance for an organization’s
operations in specific countries.
Charley, Frances, Ivan and Jeanne again remind us of the importance
of planning in anticipation of predictable natural disasters.
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This review . . . is about how we can continue to develop a culture of prevention. It is a
voyage of both discovery and rediscovery, about how human decisions increase or reduce
vulnerability to natural hazards. It explores the way in which the understanding of
disaster management and risk has evolved over recent years.
"Living with Risk", United Nations, Geneva 2004
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